IRVINE, Calif. - The words "food" and "truck" combined can invoke the kind of misery-on-wheels that restocks airplane galleys. But not at Nissan 360.
At Nissan's global showcase of products and technologies in California, two food trucks - The Lime Truck (TLC) and Dogzilla - were lime-green chariots serving the best SoCal has to offer. And like Cinderella getting dressed up for the ball, tacos and hotdogs never had it so good.
"Foodies need not fret: The Lime Truck has arrived," so went the slogan for the Orange County-based taco truck.
TLT beckoned N360 guests daily from 11am to 2pm, while the Ultimate Taco (12-hour pulled pork, cojita cheese, homemade guacamole and chipotle honey cabbage) and the Sweet and Spicy Steak Taco (marinated hanger steak, Asian slaw and homemade wontons) enticed hungry journalists, confirming why TLT is royalty on the California food-truck scene.
Winner of the Food Network's 2011 The Great Food Truck Race and boasting a Twitter following over 10,000 strong, TLT now has an empire of three trucks and two brick-and-mortar eateries in Los Angeles and Orange counties.
All its ingredients are organic, locally sourced from partner Melissa's Produce, including the ghost peppers (bhut jolokia chiles) in the Death Sauce, which made the mouths of brave TLT taco eaters at N360 burn like the 110-degree desert sands surrounding the tracks.
What comes next?
The Lime Truck's Alex Demag - and high school buddy of TLT founder-owner Daniel Shemtob - says a third location in the Irvine Spectrum is planned for the cars in 2014.
The Lime Truck is often kept company by the Dogzilla team. Established around the same time as TLT, in 2010, Dogzilla unleashes the condiments of Asia on its dogs, including teriyaki sauce, furikake seasoning, fried eggs - and even yakisoba.
The Yaki Dog is a cajun pork link topped with yakisoba noodles, red ginger, okonomiyaki sauce, and aonori - all true to Dogzilla's slogan of "Not your typical wiener." But if you're not digging Asian-style dogs, Dogzilla offers the Ball Park - with chili, onions and cheddar cheese - or a classic beef frank, the Plain Wiener.
Dogzilla's Chris Le says owners Bac Dang and Martin Tse wanted to put a twist on hotdogs and with the success of fusion decided on Asian trimmings. Clearly, it's worked.
Following the food truck boom around 2010 that took mobile munchies into the hundreds, only a few remain.
Dogzilla and The Lime Truck keep their L.A. and O.C. entourages up to date on their whereabouts through social media. Did we mention they do weddings?
And after a main course, what better way to go than ice cream. Ben & Jerry's was on site with none other than Maan Sidhu - owner of the only B&J's in Orange County - scooping the likes of Chunky Monkey and Cherry Garcia into cups and cones for overheated guests.
By the end of the event, they had a chance to sample Nissan 360's auto offerings: the Nissan 370Z NISMO and the Nissan GT-R NISMO GT3, and even race their own vehicles for a quick taste of food truck performance on the track.
One winner will be awarded a $200 VISA Gift Card on 12/10/19, courtesy of Mossy Nissan. Winners will be chosen by random selection. The prize awarded is not transferable and is not redeemable for cash.
Selection of Winner:
One entrant will win a $200 VISA Gift Card by filling out the electronic form at Mossy Nissan’s booth during AJ and Sara’s Toy Drive at Grossmont San Diego from Saturday, December 7 to Sunday, December 8 from 10 AM to 11:59 PM. On Tuesday, December 10, 2019, the Grand Prize winner will be chosen randomly and notified through the email address that they provided in the electronic form. Winner will be given 48 hours to claim prize from initial contact. Odds of winning depend on the number of entrants received. By participating, entrants agree to be bound by these rules. Winner will be chosen and awarded at Mossy Nissan’s sole and absolute discretion. The prize awarded is not transferable and not redeemable for cash.
One winner will be selected at random from all completed form entries. Entrants must complete form in its entirety by 11:59AM PST on Sunday, December 8, 2019 to be eligible. Mossy Nissan will not be liable for inability to notify the winners, whether due to inaccurate entry information, change of email address or otherwise. If an entrant is found ineligible or if they do not comply with the Official Rules, then the potential winner will be disqualified, and an alternate winner will be selected. Entrants must be 18 years or older. Employees of Mossy Nissan and affiliates of its advertising and promotional agencies and their immediate families and any persons with whom they reside are not eligible.
By entering the contest and accepting the prize, the winner (a) releases Mossy Nissan from all liability with respect to this contest, including entry and participation and use of the prize awarded herein, and (b) except where legally prohibited, consents to the use of his/her name and likeness in print, broadcast, internet, social media and other media for advertising, promotional and/or marketing purposes without additional compensation.
Mossy Nissan reserves the right to cancel, terminate, modify or suspend this promotion. This contest is void where prohibited or restricted by law and is subject to all applicable federal, state and local laws. By participating in this promotion, you agree to release Mossy Nissan of any responsibility or liability for any damages or losses of any kind, including direct, indirect, incidental or consequential or punitive damages arising out of or relating to the delivery, use or performance of the prize(s) or products and services purchased with the prize(s), including any warranty of merchantability or fitness for a particular purpose. For a copy of the Official Rules, print this page.