NASHVILLE, Tenn. – Nissan continues to leverage its collaboration with Lucasfilm Ltd. with the launch of a new immersive experience titled, "Battle Test: A Nissan 360-Degree Virtual Reality Experience." The experience is available for download through a wide variety of platforms as of April 3, coinciding with the home entertainment release of "Rogue One: A Star Wars Story" on April 4.
The experience places fans in the center of a simulated battlefield from "Rogue One: A Star Wars Story," where they'll be able to experience the optional suite of Nissan Intelligent Safety Shield® Technologies in an immersive environment. Users will experience advanced safety features such as Forward Emergency Braking with Pedestrian Detection* and driving aids such as Blind Spot Warning** and Around View® Monitor with Moving Object Detection***.
"With this experience, we're putting fans right in the middle of the action," said Jeremy Tucker, vice president, Marketing Communications & Media, Nissan North America, Inc. "One of the many goals we set out to accomplish through this wildly successful collaboration was to engage current and potential customers, and we've done that through a variety of opportunities including television commercials, auto shows and in dealerships."