Mossy Nissan Blog

Blog Archive

05-12-15

Nissan’s “Ride of Your Life” Altima campaign returns bigger and better in second year!

NASHVILLE, Tenn. - It's back. One year ago, Nissan's popular "Ride of Your Life" Altima marketing campaign captured consumers' attention with the story of consumers being given rides in specially prepped race cars – only to find out the vehicles were actually stock production Altima sedans. Now, the "Ride of Your Life" returns with a twist, providing the ultimate interactive consumer experience in a new campaign that runs throughout May on broadcast and interactive channels.

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