Our dealership respects the privacy of individuals who visit our Web sites, send us e-mail, or participate in features/services we offer online. Accordingly, our policy regarding online privacy has been developed using the following guiding principles:
Our dealership maintains a strict "no-spam" policy. Subscribers to our e-mail services (or any other feature/service found on our Web site) will not receive unsolicited e-mail messages from us. Our dealership collects information online primarily to provide our visitors with a more relevant experience on our sites. When doing so, we will make every reasonable effort to avoid excessive or irrelevant collection of data. Our dealership will take reasonable physical, electronic and managerial measures to safeguard and secure any information you provide to us (e.g. data will be stored in protected databases on secured servers with restricted access). Our dealership will not share any information you've provided to us with anyone without your consent other than to provide the service you've requested. At the time you register for any such service, you will be notified of, and asked to consent to, the sharing of your information with any particular third party necessary to the provision of the requested service.
Non-Personally Identifiable Data:
Anytime you visit our Web site, we may gather certain non-personally identifiable information regarding the means you use to access our site. This information may include the type and version of your browser, your service provider, your IP address and any search engine you may have used to locate the site. We use this information to help diagnose problems with our server, administer the Web site, and compile broad statistical data. In addition, we gather certain navigational information about where you go on our Web sites. This information enables us to determine which areas of the Web sites are most frequently visited and helps us to tailor the sites to the needs and interests of our online visitors. Such information is gathered by us in the aggregate and will not be associated with a specific individual without that individual's consent.
Information Voluntarily Provided:
Any information you provide to us (i.e. name, e-mail address, etc.) when you enroll in one of our E-Mail Reminder Services, request information, or use any of the other interactive portions of our Web sites, is securely maintained on our Web server and internal systems. This information may be used to provide you with information you've requested about our company, our products and our services, or to provide you with special notices. You may opt out of receiving future communications at any time (see opt-out Procedures below). This data may also be used to tailor your experience on our sites by providing content that is relevant to your interests and geographic region.
What Information is collected?
We collect the following information:
- Your Name
- Your email address
- Your phone number
- Your preferred contact method
- Information on the vehicle you currently own including:
- Vehicle year, make, model, mileage and VIN number
- Vehicle exterior and interior color
- What type of engine, transmission, drivetrain and number of doors on your current vehicle
- List of options included on your current vehicle
- If vehicle was a lease or rental return
- If odometer is accurate and in working order
- If detailed service records are available
- Who the current title holder of the vehicle is
- Any damage on the vehicle
How is this information is shared?
We may share information:
- With our service providers (for example, a printer or email marketing provider)
- If required to comply with legal requirements
- At your direction or request
- With other companies (for their marketing purposes)
- With Nissan USA
- With Mossy Automotive Group
How is Your Information Used?
Examples of how we use the information we collect include:
- Product and Service Fulfillment
- Estimating the trade-in value of the current vehicle you own
- Connect with Mossy Nissan on social media platforms
- Administer sweepstakes and contests
- Our Marketing Purposes:
- Deliver postal mailings, coupons, e-mails, and social media notifications
- Administer promotions, surveys, and focus groups
- Internal Operations:
- Improve the effectiveness of our website, dealerships, mobile experience, and marketing efforts.
- Conduct research and analysis, including focus groups and surveys
- Perform other business activities as needed, or as described elsewhere in this policy
Information Collected from Other Sources:
Disclosure of Personal Information:
Our dealership understands the importance of your privacy. We collect and maintain the personal information of our consumers for our use and our subsidiaries. We do not sell, rent, or trade consumer information to third parties, other than as described below, and never without your consent.
Our dealership may partner with select retailers and other companies at various times to provide expanded services to our site visitors. As part of such a relationship, we may share with these companies the use of certain interactive Web site functions (i.e. the E-Mail Reminder Service). Information provided by site visitors through the use of such interactive functions may be available to both our dealership and our partners.
Our dealership may use other companies and individuals to perform certain functions on our behalf. Examples include administering e-mail services and running special promotions. Such parties only have access to the personal information needed to perform these functions and may not use or store the information for any other purpose. Subscribers or site visitors will never receive unsolicited e-mail messages from agents working on our behalf.
In the event that our dealership sells or transfers a particular portion of its business assets, consumer information may be one of the business assets transferred as part of the transaction. If substantially all of the assets of our dealership are acquired, consumer information may be transferred as part of the acquisition.
Compliance with Law/Safety:
Our dealership may disclose specific personal information based on a good faith belief that such disclosure is necessary to comply with or conform to the law or that such disclosure is necessary to protect the users of our Web sites, the sites themselves, or the public.
Automated Information Collection
In order to provide the best experience possible, we also use these technologies for reporting and analysis purposes, such as how you are browsing our website, performance of our marketing efforts, and your response to those marketing efforts.
Third-Party Automated Collection
We allow third-party companies to collect certain information when you visit our website and to use that information to serve ads for our dealership products or services when you visit this website or other websites. These companies use non-personally identifiable information (e.g., click stream information, browser type, time and date, subject of advertisements clicked or scrolled over, hardware/software information, cookie and session ID, and IP address) during your visits to this and other websites in order to provide advertisements about goods and services likely to be of greater interest to you. These parties typically use a cookie or a third party web beacon to collect this information.
MossyNissan.com includes appointment booking and credit application widgets. These widgets are either hosted by a third party or hosted directly on our site. Your interactions with those features are governed by the privacy policies of the companies that provide them.
Accessing and Updating Your Personal Information:
In order to keep your personal information accurate and complete, you can access or update some of it by Contacting Us with your current contact information and the personal information you would like to access. We will provide you the personal information requested if reasonably available, or will describe the types of personal information we typically collect.
Accessing Our Web Sites from Outside of the United States:
If you are visiting our Web site from a location outside of the U.S., your connection will be through and to servers located in the U.S. Any information you provide during your visit will be processed and maintained on our Web server and other internal systems located within the U.S.
The personal data record created through your registration with our Web site can only be accessed with the unique password associated with that record. To protect the integrity of the information contained in this record, you should not disclose or otherwise reveal your password to third parties.
Our Web sites may make chat rooms, forums, message boards, and/or news groups available to its users at various times. Please remember that, unless otherwise stated, any information that is disclosed in these areas becomes public information and you should exercise caution when deciding to disclose your personal information in these areas.
You may always opt-out of receiving future communications from our dealership. Our sites allow users to opt-out of receiving such communications at the point where personal information is requested, or through other means as identified.
Email & Postal Mail
If you do not wish to receive promotional e-mails and/or postal mail such as postcards, letters, or coupons from us, contact us or call 888-50-MOSSY to opt out.
Children's Personal Information
We do not knowingly collect personally identifiable information online from children under the age of 13. If a child under the age of 13 has provided us with personally identifiable information online, we ask that a parent or guardian contact us or call 888-50-MOSSY.
Contacting the Web Sites:
Jan 2014 Added info about how to opt out of behavioral advertising